Reading Time: 8 minutes Not all home improvements are considered equal. If you’re looking to sell or rent out your home, choosing home improvements that are the most lucrative is key. This doesn’t just mean diving straight in for the most expensive and luxurious building projects, nor does it mean just spending the absolute minimum on a lick of paint and hoping it will …
Reading Time: 5 minutes Since the global coronavirus pandemic struck in early 2020, you may find that your existing advertising and marketing efforts are proving to be far less effective. If you’re running a holiday letting business, you may be wearing too many ‘hats’ – from customer service and bookings to handling the finances and the hands-on property management for your rental/s. Handling the …
Reading Time: 6 minutes To say that the past few months has been a difficult one for the holiday letting industry would be an understatement. With thousands of holiday home business owners forced to close their properties for months due to the coronavirus, there is at least some light at the end of the tunnel now, with the recent announcement that self-catering cottages can …
Reading Time: 9 minutes Running a holiday rental can mean you are so busy preparing for and looking after your guests, that marketing your business is never at the top of your to-do list. You might also think that ongoing marketing expenses will only mean hurting your bottom line. However, even if you only have a tight budget, there are many things you can …
Reading Time: 4 minutes The more listing sites you use to promote your holiday rental, the more potential guests will see it – which increases your chances of securing bookings. But how do you successfully and efficiently manage all the websites you’re listing your property on? Use a channel manager. In this blog we’ll take a look at what a channel manager is, the …
Reading Time: 6 minutes Creating something that gives your holiday let a competitive advantage over other properties in your area is crucial. If up until now you’ve been relying solely on photographs, it might be time to mix things up in your holiday rental marketing and incorporate some video content on your website and social media channels. Using video as part of your marketing …
Reading Time: 8 minutes During the last few years, current and would-be holiday rental owners have really grasped the big opportunity to capitalise on the demand to stay in a holiday rental or Airbnb. Bringing an increased variety of rentals, higher standards and new niches into the marketplace. With the sheer amount of holiday lets in existence now, the pressure to market yourself well …
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