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Holiday Home Marketing Archive

Top Tips for Conducting Your Year-End Performance Review

Top Tips for Conducting Your Year-End Performance Review

Reading Time: 4 minutes Now is the perfect time to analyse your holiday letting business to determine how your rental property (or properties) has fared over the past 12 months. Why should you carry out a SWOT analysis for your holiday let? Running a holiday let is not an easy task. There’s lots to organise and do – no matter whether it’s low or …

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Where to Advertise a Holiday Home

Where to Advertise a Holiday Home

Reading Time: 7 minutes Every holiday let owner wants to know which is the best website to advertise a holiday home – and the answer is…it depends. We know that’s not the answer you want, but it’s true. It depends on the type of holiday rental you are advertising, your target market, the area where it is located and the level of competition. Each …

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A Guide to Electric Vehicle Charging at Your Holiday Cottage

A Guide to Electric Vehicle Charging at Your Holiday Cottage

Reading Time: 6 minutes Back in November 2020, the UK Government announced that the sale of new diesel and petrol cars and vans would be prohibited after the year 2030. This ‘deadline’ has been brought forward twice now – such is the urgent need to reach the target of 100% zero emissions from these motor vehicles. And you’ve probably already noticed the growing momentum …

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How to Get Holiday Let Reviews & Respond to Negative Ones

Reading Time: 10 minutes Guests consistently rate reviews as a make-or-break factor in their booking decision. Getting great guest reviews means more visibility for your holiday home on listing sites, increased bookings and income. But how do you get glowing reviews and reply to those guests who give you a negative review? Read on… Why reviews matter Authentic reviews from past guests can give …

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How to Calculate the Best Rental Rates for Your Holiday Let

How to Calculate the Best Rental Rates for Your Holiday Let

Reading Time: 10 minutes   Setting the rental rates for your holiday cottage can be a challenge. Price your property too high and bookings could be slow, or you’ll attract guests with high expectations who feel overcharged. Set your price too low and you may not be able to earn a profit, or potential customers could question the standard of your property. Low rates …

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How to Get Last-Minute Holiday Cottage Bookings

How to Get Last-Minute Holiday Cottage Bookings

Reading Time: 5 minutes It’s every holiday let owners dream to be fully booked, but that’s not always the case. The emergence of Covid-19 has added an extra level of complexity to this concept, as national lockdowns and ever-changing travel restrictions have made it impossible for travellers to plan ahead. Global pandemic or not, a significant proportion of holidaymakers will always have their eyes …

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How to Get More Holiday Home Bookings in the Low-Season

How to Get More Holiday Home Bookings in the Low-Season

Reading Time: 9 minutes November to February is typically a quiet period for UK holiday cottage bookings. At this time of the year, the occupancy calendar can look depressingly empty. Although the inherent seasonality of the travel sector in general means there are fewer people looking to go on holiday during this period, with a little creativity there are still plenty ways to increase …

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