Founded in 1984, Schofields is a family run company specialising in holiday home insurance for properties in the UK, France, Spain, Portugal and Italy. Phil Schofield leads the marketing team and offers a wealth of industry knowledge to the Schofields blog and various online publications.
With over 10 experience managing holiday lets, Phil is an active member of the holiday letting and self-catering community, providing expert holiday letting advice, as well as essential holiday home marketing tips. His combination of insurance and marketing knowledge make him a key asset to the holiday rental industry.
Reading Time: 8minutes As the saying goes, a photo paints a thousand words especially when it comes travel. As a holiday rental owner, it’s imperative that you showcase the best attributes of your property and its location. Unsurprisingly, your images will be the focal point of a holiday maker’s decision making on where to stay. For an individual holiday rental, there is a …
Reading Time: 7minutes While you aim to provide the perfect holiday home getaway, the chances are at some point something will go wrong. It’s inevitable. However, if you plan ahead and maintain your property you will be in prime position to combat any issues. A crisis doesn’t necessarily have to mean the buildings fallen down, in fact, it primarily relates to your guests. Avoiding a crisis in …
Reading Time: 2minutes *Press Release* In a world where more and more people are sharing their lives online, new research has revealed that the drive to have the perfect online life is starting to affect real life decisions. The results released today have shown that over 40% of millennials are choosing their holiday destinations based upon how socially shareable their holiday will …
Reading Time: 4minutes Whether your holiday home is bought for pleasure or business, it will add to your overall sense of wellbeing and can be a shrewd investment. According to research by the London School of Economics for HomeAway, the gross income of all holiday rental owners in the UK is as much as £950 million a year. Plus, more holidaymakers are now …
Reading Time: 7minutes Any holiday home owner who wants to earn a good rental income from their property needs to get into the mind-set of running a business – and what comes top of the to-do list? Building a website! Of course it is perfectly possible to get a few weeks booked just from listing your property on a couple of holiday letting …
Reading Time: 5minutes To renew or not to renew your holiday let advert is a familiar scenario for all owners who advertise on holiday letting portals. And making a decision on whether it’s worth your while taking on another subscription isn’t an easy one. Deciding whether to renew requires careful thought, a bit of research and a good dose of maths. Here are …
Reading Time: 4minutes Out of eagerness to fill the availability calendar, holiday rental owners often take on any booking. After all, maximum occupancy is the aim, right? Wrong. Not all bookings are good for your holiday rental business, especially if: The booking negatively impacts your ability to delight other guests You and your employees are distracted from doing your jobs It drives your …