Reading Time: 7 minutes Holiday letting businesses are often guilty of spending a small fortune to attract new customers, whilst neglecting their past customers. On average, it costs 5-10 times more to acquire a new customer than to retain an existing one. Encouraging guests to return, rather than acquiring new ones, not only reduces your customer acquisition costs but also your workload. Loyal customers …
Reading Time: 11 minutes Guests consistently rate reviews as a make-or-break factor when booking a holiday cottage. A good review could be the difference between a guest deciding to book your holiday home or choosing a competitor. Getting great guest reviews means more visibility for your holiday home on listing sites, increased bookings and trust from customers. In ths article, we share tips on …
Reading Time: 9 minutes November to February is typically a quiet period for UK holiday cottages, and at this time of the year, the occupancy calendar can look empty. Although the weather, fewer school holidays, and the inherent seasonality of the travel sector means there are fewer people looking to go on holiday during this period – with a little creativity there are plenty …
Reading Time: 5 minutes Naming your holiday home is an important step in starting a holiday letting business. Your holiday cottage name should catch people’s attention and be easy to remember. This makes marketing your property and creating brand awareness much more simpler. We have created this guide full of hints and tips to help you pick the perfect holiday cottage name and grow your business. …
Reading Time: 7 minutes Becoming an Airbnb Superhost isn’t just a ‘badge of honour’ — it can be a real game-changer for hosts looking to maximize their bookings, increase their income, and stand out in a competitive marketplace. This is because Superhosts are recognized for their ability to consistently provide outstanding experiences for their guests. But what exactly does it take to reach this …
Reading Time: 9 minutes The key to running a lucrative holiday let is to secure as many bookings as possible. Although it’s likely your typical guests will generally have similar requirements, it’s possible that with a little creativity a versatile holiday home can appeal to a range of holidaymakers. This means more bookings and more revenue. Firstly, you need to decide who your ideal …
Reading Time: 6 minutes UK holidays are particularly popular with families as they allow loved ones to get together and spend quality time with each other. This means taking parents’, grandparents’ and children’s needs into account at every step of the holiday journey. Families will most likely choose a place where everyone can feel at home, relax and have fun – but with a …
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